New Google Search Console

New Google Search Console

Google Search Console is an invaluable analytical tool, which provides significant information about the visibility of a given website in Google, its condition or problems. Since recently, marketing specialists and web masters have had a reason to be pleased, because…

Google’s Page Speed Update

Google is introducing yet another revolution, this time in mobile search results. According to the announcement which can be found on the official Google blog for webmasters, starting from July this year, one of the factors which will influence the…

 Google Optimize

Google Optimize

Google Optimize is a tool created specifically for people operating various types of websites. It allows checking which elements of the site arouse most interest in visitors, what the traffic at a given site looks like, and which elements need…

Direct answers — quick and relevant

Direct Answers, also known as featured snippets, is a new function from Google, which provides a direct answer after typing a given phrase in a search engine. Information is downloaded from websites which best reflect what the user wishes to…

Content marketing — 2018 trends

The new year means new challenges for e-marketing and increased awareness of content marketing benefits. And it is content marketing that offers a huge potential and a change to make it through information noise. See what is worth betting on…